|
|
|
|
|
|
|
 |
|
 |
| |
|
|
|
Who Reads Life on the Water?
|
|
READER PROFILE*
-
80% are 35 years old and up
-
58% women, 44% male
-
59% have household Income $75k plus
-
54% College Graduate or more
-
44% still have children at home
-
47% own 2 or more cars
-
22% own 2 or more boats
-
24% own an RV
-
39% say being on the water makes their family closer
-
37% of the families responded that their kids are happier and healthier because of their 'life on the water'
-
76% like new challenges
-
68% will try new products
-
79% say being on the water reduces stress
-
53% say a 'life on the water' gives them a sense of freedom
-
27% are planning a trip in the next 3 months
-
33% are considering another recreational vehicle purchase in the next 12 months
-
34% will consider waterfront property in the next 3 years
-
21% want new flooring in the next 6 months
-
18% want furniture in the 3 months
-
71% have saved for retirement
-
58% have mutual funds
*phone survey conducted September 07 from sampling of 190 registered users and subscribers. +/- 3% error.
|
|
|
 |
|
 |
|
|
|
|
|
|
|
|
|
|
|
| |
DISTRIBUTION
-
Mailed
to more than 8,000 registered boaters and waterfront property owners
with income of $75k plus, including our growing list of subscribers
from throughout the Tennessee River Valley, the Gulf Coast, the
Mid-Atlantic Coast and internationally from Canada, England, France,
Spain and Nova Scotia!
-
Additional
distribution at Tennessee River marinas, marine dealerships, real
estate offices, tourism centers, outdoor stores, hotels and motels,
restaurants and events like boat and RV shows
To be a distribution site, call
Donnie & Sheila Thrasher, Western Division, 256-765-3941
Lawanna Stacy, Central Division, 256-683-7477
Howard or Bill Martin, Eastern Division, 256-656-7407
Check out the list of LIFE ON THE WATER MAGAZINE distribution points:
|
|
|
|
|
|
|
|
Page Sponsored by:
 | Champion Fishing Boats
Tracker Boats
Tige' Ski Boats
Nitro Fishing Boats
Tahoe Family Boats
Sun Tracker Pontoons
Customer Service is Our Priority |
2316 Memorial Parkway, Huntsville, AL 256-535-6556 Mercruiser and Yamaha Certified Facility
|
|
|
|
|
|
|
|
|